Cause Marketing
A popular method of corporate giving is through cause marketing campaigns. These types of campaigns allow your consumers to be active participants in your company’s corporate social responsibility efforts whether through round-up campaigns at checkout, donations of a portion of sales, or similar strategies. This approach to partnership has high visibility to your consumers, improving your corporate image and raising awareness of DAV’s mission. The key to a strong cause marketing campaign is strong employee engagement, making it a great option for local retailers and companies whose objectives directly align with those of DAV.
Learn more about our cause marketing opportunities below.
|
|
From November 1st – 30th, 2026 Price Chopper will hold a register/points-of-sale round up campaign in all 131 stores within the following states: NY, CT, MA, PA, and NH. Customers in the states listed will be asked to round up their purchase to the nearest dollar, with 100 % of the round up amount to be donated to DAV. |
|
|
J&P Cycles: From November 2nd – 11th, 2026, J&P Cycles will donate $3 from every order placed on J&PCycles.com to DAV. Cycle Gear: November Bike Night. Customers will be invited to make a donation to DAV in honor of Veterans Day. Participating stores in the following states campaigns are: CA, NV, AZ, TX, LA, FL, NC, SC, and GA. |
|
|
From November 1st – 30th, 2026, Cumberland Farms (formerly EG America) store customers will be encouraged to donate $1, $5, or any designated amount to DAV, while checking out at the register. The promotion will take place across 1,500 store locations. Find a store near you. |
