Cause Marketing
A popular method of corporate giving is through cause marketing campaigns. These types of campaigns allow your consumers to be active participants in your company’s corporate social responsibility efforts whether through round-up campaigns at checkout, donations of a portion of sales, or similar strategies. This approach to partnership has high visibility to your consumers, improving your corporate image and raising awareness of DAV’s mission. The key to a strong cause marketing campaign is strong employee engagement, making it a great option for local retailers and companies whose objectives directly align with those of DAV.
Learn more about our cause marketing opportunities below.
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To acknowledge the sacrifices of our nation’s veterans and to further awareness of the DAV mission, TRUE created the DAV Support Kit. From January 1 2025 – December 31, 2025 (or until inventory is sold out) Alliance Consumer Group will donate $1.00 to DAV for every knife kit sold. The company will donate a minimum of $10,000 to support DAV’s mission. |
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Brunton is proud to partner with DAV. From now until May 1, 2026, Brunton will donate $1 for the sale of each of its two lensatic compass models, with a minimum donation of $25,000 to DAV. |
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Heritage Distilling Co. is partnering with DAV to release a limited-edition run of 105 proof blend of Kentucky Straight whiskeys (Service to America Salute: Disabled American Veterans Edition). From August 29, 2025 – December 31, 2025, Heritage will donate $10 of each bottle sold to DAV, with a minimum total donation commitment of $25,000. |
