Cause Marketing
A popular method of corporate giving is through cause marketing campaigns. These types of campaigns allow your consumers to be active participants in your company’s corporate social responsibility efforts whether through round-up campaigns at checkout, donations of a portion of sales, or similar strategies. This approach to partnership has high visibility to your consumers, improving your corporate image and raising awareness of DAV’s mission. The key to a strong cause marketing campaign is strong employee engagement, making it a great option for local retailers and companies whose objectives directly align with those of DAV.
Learn more about our cause marketing opportunities below.
|
|
To acknowledge the sacrifices of our nation’s veterans and to further awareness of the DAV mission, TRUE created the DAV Support Kit. From January 1 2025 – December 31, 2025 (or until inventory is sold out) Alliance Consumer Group will donate $1.00 to DAV for every knife kit sold. The company will donate a minimum of $10,000 to support DAV’s mission. |
|
|
Brunton is proud to partner with DAV. From now until May 1, 2026, Brunton will donate $1 for the sale of each of its two lensatic compass models, with a minimum donation of $25,000 to DAV. |
|
|
Heritage Distilling Co. is partnering with DAV to release a limited-edition run of 105 proof blend of Kentucky Straight whiskeys (Service to America Salute: Disabled American Veterans Edition). From August 29, 2025 – December 31, 2025, Heritage will donate $10 of each bottle sold to DAV, with a minimum total donation commitment of $25,000. |
|
|
Trulieve is proud to partner with DAV. From November 1, 2025 – November 30, 2025, Trulieve is inviting its customers in Maryland, Connecticut, Arizona, Florida, and Georgia to round up at the register to make a donation to DAV. Additionally, specialty Freedom pre-rolls will be available in select Florida store locations. From November 8th 2025 and until the product is sold out, Trulieve will donate $1.00 to DAV for every Freedom pre-roll produced, with a maximum donation of $7,500.00. |
|
|
J&P Cycles is partnering with DAV from November 1st 2025 to November 11th, 2025, in support of Veterans Day. J&P Cycles will donate $3 from every online purchase made with a minimum commitment of $25,000 to DAV. |
