A strong, engaged membership has always been DAV’s backbone—but now more than ever, it’s essential. With growing concern about threats to the benefits we’ve fought so hard to secure, expanding our membership means protecting our collective strength and our ability to stand guard for all veterans.

We’ve equipped you and your chapter with everything you need – the resources, the support and the very tools to grow our membership and amplify the voices of our veterans. Now, the power to make it happen rests with you. All you have to do is invite fellow warriors to join.

However, simply listing benefits won’t cut it. To truly connect with potential DAV members, you need to tap into what resonates with them. It’s about understanding their unique experiences and showing how DAV directly addresses their needs.

Think of it this way: instead of saying “we offer advocacy,” share a story of how DAV fought to secure the benefits a veteran earned and desperately needed. Instead of “we have a network,” paint a picture of the camaraderie and support a new member found at their local chapter.

The key is to listen first, then tailor your message. Ask open-ended questions to understand their challenges and aspirations. Then, draw specific examples from the wealth of information available under Publicity in the Member Resources section of DAV.org to help illustrate how DAV makes a tangible difference in veterans’ lives. It’s not about reciting facts; it’s about building a genuine connection based on understanding and demonstrating value.

That’s precisely what Recruit a Warrior offers. It’s not just another program; it’s a personal invitation you extend to others and a direct connection forged with someone who understands the call to serve.

Think of it, with a few simple steps, you can empower another veteran to become a vital part of our mission. You’re not just asking them to join; you’re offering them a voice, a platform and the opportunity to stand alongside those actively building a better future for all veterans.

Finally, don’t forget that DAV’s Recruiter Rally is still going on! Remind your chapter they still have until June 30 to win a trip for two, including hotel to Las Vegas for the 2025 DAV and Auxiliary National Convention. All they need to do is recruit one new member and that’s it! Oh, and don’t forget to mention the $2,500 in spending money they can win too.

The stage is set, the tools are in your hands, and the opportunity to shape DAV’s future is now. Don’t just imagine the impact – create it. Reach out, connect and invite a fellow warrior to stand with us.